Theo Kwok
Product DesignerLondon
I'm a designer who takes complexity and turns it into simple products.
I'm driven by curiosity about people and a passion to make products that deliver values.
Over the past 9 years, I've helped startups and enterprises to ship useful, usable and accessible applications at scale.
I help teams to discover user needs and translate them into solutions that meet those needs – I do that by navigating ambiguity, challenging assumptions and prototyping ideas for testing. My work covers from user research all the way to designing interactions at the component level.
I make working application in code, not only pictures that describe it. My work is done when it's in the hands of users and delivering value.
Empowering the TM Teacher Community.
Simplifying the experience of cross-boarder shipping.
Launching a simple app for shipment tracking.
Launching a companion app for building habits.
Designed and launched a dashboard supporting a global community of Transcendental Meditation teachers. Led discovery and redesign of key user journeys on the TM website, increasing conversion by 3%. Created the design system for the TM app to boost consistency and scalability.
Interaction design and web development for enterprises, NGOs & local SMEs. Notable clients includes BNP Paribas Cardif and The D.H. Chen Foundations.
Increased conversion by 61% by shipping a major redesign of the company's core product. Designed and launched a companion app for the company's core product. Established the company's design process. Developed a design system that is shared across multiple products and regions.
Setting vision, creating product definition and company leadership. Helped defined the product's go-to-market strategy.
Design and consulting for established enterprises. Led user research, UX and interaction design across the company's projects. Clients included: Hang Seng Bank of HSBC, GlaxoSmithKline, BNP Paribas, Chubb and many more.